Europe's largest observation wheel (135m diameter) built by British Airways to commemorate millennium opening (Singapore Flyer is world's largest). Known as Millennium Wheel

One of London's three major attractions along with Millennium Dome (O2 Arena) and Millennium Bridge. Features 32 capsules (25-person capacity) like bicycle wheel. Offers panoramic views up to 40km, 30-minute ride duration, attracts 4 million annual visitors

Contributes to tourism promotion through transportation accessibility, London panoramic views, and proximity to tourist attractions (Big Ben, Westminster Abbey, etc.)

Completed by David Marks and Julia Barfield, selected through competition

Glass capsules enabling 360-degree rotation city views. Advanced equipment including heating facilities and CCTV in capsules

Beautiful nighttime city views. Extremely popular, requiring advance booking, especially during weekends and nights